Phase 1 – Planning
Market Research
- Opportunity Assessment for Products of Interest (POI)
- Demand Supply Analysis
- Competitor Profiling, Analysis & Monitoring
- Import Vs Export Trends
- Future Growth of the POI
- Growth Drivers & Challenges
- Counter Intelligence Strategies
- Duties and Regulations for POI
- Voice of the Customers/Consumer Surveys
- Brand / Image Perception Studies
- Retail Audits
- Retail Mapping of Competing Brands:
Total Retail Presence
Number of SKUs
Packaging Types
Price Benchmarking
Distribution Mapping
India Market/ Validation Visit For Clients
- India market visit and meetings with potential:
End-users
Suppliers
Intermediaries
Regulatory Bodies
Channel Partners
Go To Market Strategy & Business Plan
- Import-Distribution
- Direct Presence
- Online/Offline Sales Strategy
- Incubation Model
- Company Formulation/Other Options
- Sales Projection
- Operational Expenses
- Marketing Expenses
- Profitability
- Feasibility Study :
Research based Insights and Implementable Strategy
Local vs. import/export Strategy
M&A Vs JVs and Greenfield Vs M&A/JVs